Aesthetics
Beautiful design is not a luxury. It is the standard. Accessibility and desirability are not in conflict — they are the same goal, correctly stated.
SOMPLE HQ — An ecosystem of endeavours
ACCESSIBILITY DONE PROPERLY IS DESIGN.
Designed to be seen, to be valued, to have your say.
SOMPLE HQ is an ecosystem of endeavours united by one conviction: that the world is more beautiful, more functional, and a place where you can express yourself freely and let your voice be heard, when it is designed for everyone.
5
Endeavours
30+
Brands & domains
4
Markets
What we stand for
Four principles.
Every direction.
These four pillars govern every endeavour in the ecosystem — from how we design services to how we build products and tell stories.
Technology
AI, automation, and intelligent systems make inclusion scalable. No team is large enough to meet every need. The system must carry the volume.
Enjoyment
Access without joy is not enough. Full participation is the goal — the right to be present, to be seen, and to find genuine pleasure in a world designed to include you.
Inclusion
Not an add-on. The foundation every endeavour is built on. Inclusion is where the work starts — not where it ends up after everything else is decided.
The ecosystem
Five endeavours.
One conviction.
Each endeavour takes a different position in the same mission. Research validates, endeavours build, the marketplace sells, publishing creates demand, the programme enables.
SOMPLE LTD
SOMPLE LTD
The knowledge engine.
Research, consulting, training, and certification. B2B. Sets the standard for what beautiful, accessible design means in practice.
Wonvent
Wonvent
The micro-brand hub and sandbox.
Takes what SOMPLE validates and builds it into brands. KFX model: keep, flip, or kill. Home to the full WV brand portfolio.
Ourket
Ourket
The showroom.
An aesthetic-first marketplace for accessibility products, services, and experiences. Where people don't just buy — they belong.
Wonbius
Wonbius
The editorial and publishing arm.
Books, guides, diaries, and Oddlr — the magazine for people who do it their own way. StudiVW handles creative production.
Podran
Podran
The incubator-accelerator.
Enables makers, artisans, and entrepreneurs in developing markets to have their own voice in global markets. Participation model, not charity.
Our conviction
We facilitate access to the beauty and joy of living — for everyone.
The problem does not start with demand. It starts with supply. The products, services, experiences, and tools that would make full participation possible are often absent, inaccessible, clinical, or joyless.
SOMPLE HQ works on both sides. We educate and enable businesses to become part of the solution. And we build, curate, and distribute that supply ourselves — proving that accessibility and beauty are not in conflict. That adaptive design can be genuinely desirable. That joy is not a luxury reserved for some.
Podran and Wonbius orbit the core loop — independent but interconnected. Podran supplies craft and co-creation. Wonbius creates culture and demand.
The Wonderful Ventures model
Keep.
Flip.
X Kill.
Flip.
X Kill.
Wonderful Ventures operates as a micro-brand studio. Every brand begins with a conviction, is tested against the market, and assessed: keep it and build, flip it to the right buyer, or kill it and move on. Nothing is held out of sentiment. Everything earns its place.
The model makes the portfolio dynamic by design. New brands enter. Proven ones scale. The studio never stops moving — because the market never stops changing, and the needs it serves are always wider than what currently exists.
Get in touch
Start a conversation.
Whether you're a partner, investor, collaborator, or an organisation looking to understand what accessible design can do for you — we want to hear from you.
hello@somplehq.com